Our Team
Terry Young
Founder
built sparks & honey into a globally recognized cultural intelligence and AI firm….
Jennie Baird
Product lead
former Chief Product Officer at BBC Studios. Brings decades of experience scaling digital platforms across global media, with a focus on responsible AI, user-centered design, and societal impact. Chair of the Ethical Tech Project, advancing tech that serves people and planet.
Eric Lau
Founding Partner, Applied AI & Visual Systems
leads applied AI for multimodal branding and behavioral insight as well as creative architecture.